Campaign creative that’s easy on the eyes.
We look out for your business, brand and audiences, bringing ideas and outputs that actually work. From AR and QR to TVCs, UGC and Shopper, get ready to drive action, awareness and spend. What you see: an independent production house. What you get: a full-service creative studio.
Hairhouse
Powerhouse
VIDEO, PHOTOGRAPHY, POS, DIGITAL ADS
Bold looks. Big energy. Powered by Hairhouse.
For this year’s electrical campaign, Power House, we partnered with the Hairhouse in-house creative team to craft a high-impact, party-style spot that brings the brand’s styling tools into the spotlight.
Fronted by the dynamic Zoe Creed, the campaign blends glam visuals with fast-paced energy—showcasing Hairhouse’s electrical range in a way that’s vibrant, confident, and unmistakably fun.
Shot and produced by the HSLR crew, the campaign is now live nationwide—lighting up screens in-store and online.
Vinarchy Wines
Pairs Well With
VIDEO, PHOTOGRAPHY, DIGITAL ADS
Cozy. Intimate. Honest. Pairs Well With celebrates the small Winter moments that matter most—shared at home, with your favourite bottle of red. We developed six unique themes, each captured through rich video and stills, designed to evoke the comfort and calm of the season. These were brought to life with a layered brand campaign design that ran across digital channels and point-of-sale, delivering warmth and consistency wherever the audience engaged. HSLR provided an end-to-end service—from concept and creative direction to production and post—ensuring a seamless rollout nationwide.
San Churro
POP, BITE, BOUNCE! DONUT POPS
OOH print, photography, RETAIL, DIGITAL VIDEO ADS, SOCIALS
How to make donut balls the biggest thing this winter? That was the challenge! This larger-than-life campaign was so fun to create. We designed a world of energetic fun for this product launch with a studio shoot that fused different elements of photography and video with a clever design execution. This 360 campaign was rolled out across print, in-store activation, and meta advertising.
BlueAnt
Life, Amplified
OOH PRINT, PHOTOGRAPHY, DIGITAL VIDEO ADS
Content Hustlers’ Life, Amplified campaign for BlueAnt has audiences hearing colours and seeing sounds. BlueAnt approached the Hustlers to create a campaign that visually represented the experience of playing the X5i Party speaker. The result was a vibrant display of colour, movement and sound!
Croser
Pop. Pour. Spritz.
VIDEO, PHOTOGRAPHY, OOH PRINT, ROBOT, DIGITAL VIDEO AD
Refreshment meets robotics in our Croser Orange Spritz campaign for Accolade Wines. Pairing innovative robot-arm technology with immersive compositions, we captured a multichannel campaign that serves the essence of summer’s next signature drink. This project delivered a launch video and a range of 20+ stills that were utilised across out-of-home, social, digital and retail executions.
Casa Domani
Masterbrand Relaunch
OOH PRINT, photography, DIGITAL VIDEO ADS
This campaign, which is now live across YouTube, Meta and digital platforms, coincided with a new Casa Domani product range in retail stores and a comprehensive website redesign. Our task was to produce the campaign both for the master brand and for content to be used across the season on all social media platforms. By souring the right location and producing a plan with multiple teams, our crew of 18 hustlers and 10 talent were able to complete the campaign across two days and cover the entire season’s content.
Maxwell & Williams
THE LITTLE THINGS
OOH PRINT, PHOTOGRAPHY, Videography, TVC
Maxwell & Williams set out to relaunch their brand, celebrating the different moments their audience enjoys their product. With our creative partners at The DoCo, we produced a campaign that was shot across multiple locations with talent that represented each "little moment". This project delivered a launch video and a range of 20+ stills that were utilised across out-of-home, social, digital and retail executions.
Hairhouse
ELECTRICALS SALE
OOH PRINT, PHOTOGRAPHY, TVC, SOCIALS
Hairhouse came to the Hustlers with one mission, to create a chic and electrifying campaign for their sale event. We designed a studio concept that encompassed a classic sale look with a contemporary spin that was executed across OOH, TVC and social roll outs.
Squealing Pig
Squealini
OOH PRINT, photography, DIGITAL VIDEO ADS
Launching the new range ‘Squealini’, we created three unique sets that held consistency yet diversified for each flavour. A hero video, with multiple social cut-downs, supported by stills, crisp macro shots out to a delicately styled set. All fresh and vibrant for a Summer drop.
JAZZ Apples
Refresh your Moment
OOH PRINT, PHOTOGRAPHY, SOCIALS
Jazz Apples needed a dynamic campaign which used their limited budget to achieve an impactful OOH concept that would span across OOH print, all the way through to social media video ads. This project delivered a key OOH visual and multiple social video cut downs.
Grant Burge
It's How You Arrive
OOH print, photography
Accolade Wines came to the Hustlers with a mission to capture the essence of the moment you arrive. With a spring occasion on the senses (shot in Winter of course), the production queens took to finding just the right location and our creative whizzes transformed the space into a spring party, perfect for sharing a bottle of bubbles.
BlueAnt
Pump X
OOH PRINT, POS, photography, TVC, DIGITAL VIDEO ADS
Some like it loud, especially when working out and that's what the Hustlers set out to amplify for the Pump X Gym Headphones campaign. The HSLR crew teamed up with athletes Montanah Farrah Seaton and Miguel La Cruz in this explosive campaign of high impact energy in a slick and contemporary environment. We sure got our steps up when shooting this fast and hard campaign across film and stills. The roll out of this campaign spanned across global retail POS, OOH and paid digital media.
Substance HQ
Drip
PHOTOGRAPHY, SOCIALS, OOH PRINT
Sexy and slick, this campaign had the crew dripping with creativity. The stills campaign shot at the HSLR studios was designed to build a portfolio of product and brand imagery for Drip Feed that could be used across web, socials and print media. Our in-house team produced, cast and created the campaign in a one day shoot that maximized the outputs of the day to a versatile suite of deliverables.
Make Hair
BRAND RELAUNCH
OOH PRINT, POS, photography, TVC, DIGITAL VIDEO ADS
We scoured the East Coast for the perfect private beach to be the base of our latest campaign for Make Haircare. Our production team beach hopped until landing in Port Douglas, where our crew gathered from all over. We produced this beautiful hair campaign which generated masterbrand visuals and individual product content both in still and in film format. Then backed with a product shoot in the same creative vein at the HSLR studios. The result was a diverse output of versatile assets that could be used across all platforms for an extended period.